Purpose of Position:

• Pre-launch and Launch brand assigned in Vietnam market
• Lead and manage marketing activities and sales performance to achieve/exceed team objectives (target, P&L)
• Nationwide quarterly, yearly through strategic planning, operation and execution, communication internal and external stakeholders, training development team with positive attitude and behavior
• Make sure that all activities and documentation for team follow ZPV compliance and company policy in daily practice

Responsibilities:

1. Marketing & Sales

• Strategic Planning
• Sharp launch plan with clear CSFs, action plan, execution timeline
• Understanding market environment, pharma industry, KOLs, customers, competitors, through field visit, market research, market intelligence, analysis tools to develop Brand Plan, Financial plan, SFE plan in short term and medium term.
• Ensuring the brand objectives to achieve within the approved A&P resources by monitoring and analyzing it on monthly basis in coordination with finance and controlling
• KOL development and build professional relationship with key stakeholders (internal and external)
• Operation and execution
• Managing the brand: propose and develop Brand Plan from Strategy to Implementation
• Prepare and allocate target, incentive scheme …aligned with brand objective, Commercial Solution Sales contest
• Measure results, Evaluate, Propose & carry out corrective action

2. Working Attitude

• Self-motivation and strengthen team spirit with good attitude and behaviors
• Willing to accept related organization changes if any: new brands, tasks, responsibilities…
• Closely cooperate with cross-functional (hospital team, business support, IC, HR, BD…to handle the business matter and explore business opportunities
• Ready to support Line Managers/Head department on ad-hoc requirements (if any)