This position will be responsible for Integrated marketing communication (IMC MKT) and assist MKT Manager in the strategic development (30%) and project management & implementation (70%) an appropriate brand and communication activities which is aligned with the Company’s strategic directions and meeting the regulatory requirements.

• Deliver (IMC strategic plan with implementation) and supervise external and internal communication efficiently by multi channels and materials to achieve business and marketing goals.
• Initiating and implementing marketing & customer campaigns to support the departmental goals including brand campaigns, product launch campaigns, customer campaigns, sales support campaigns, ER activities.
• Coordinate and manage all internal and external resources to maximize achievements (to ensure work results are delivered in good quality and in a timely manner and within budget)
• Supervise and support team members to implement and complete tasks in time and high effectiveness.
• Propose initiatives/ innovations to help enhance corporate branding, sales & CX.
• Identify and bring forward new innovative creative ideas to test in this market; embrace marketing technology to better deliver content across marketing channels
• Maintain up to date knowledge of Life insurance industry and on competitor’s activities to help with sales ideas, overcoming objections and product positioning.
• Work to understand consumer behavior and engagement patterns with brand messaging
• Review procedures and guidelines to achieve efficiency and excellence. Ensure compliance of corporate standard, as well as legislation and regulatory requirement.
• Responsible for other projects as assigned by line manager.