RESPONSIBILITIES:
1) Marketing
• Assist in creation and implementation of the dealership’s marketing annual / quarterly / monthly plan; also maintains routine updates of the marketing plans.
• Conduct market research & competitor analysis when necessary along with customer database analysis and management. Keep close relationship with customers.
• Coordinate with other Departments to propose, monitor and analyze marketing promotion. Register promotions with Department of Industry and Trade. Update to related department and Accounting after registration.
• Assist in planning and executing Promotional events.
• Develop new ideas for reaching end user markets.
2) Advertising & Promotion
• Create Promotional & informational materials such as: press releases, brochures, print ads, TVC, etc.
• Monitor social media i.e. Facebook Fan page (daily basis). Others upon request.
• Support the development of the website; Keep website up to date as necessary
3) Customer Service
• Contact customers using mailing lists, tickler files and personal follow-up to encourage additional sales, maintain customer relationship and ensure customer satisfaction.
• Handle customers’ complaints reasonably, showing empathy and a positive attitude to strengthen relationship with customers.
4) Other Duties
• As assigned