This role is responsible for product data management on all e-commerce websites and social media channels; ensuring all products are correctly set up on corresponding systems.
Lead product team to achieve KPI

• Divide workload within digital product team to maximize work efficiency.

Manage product information on all digital channels

• Ensure overall site health of websites is maintained by conducting site walks, testing features and report errors/ bugs to relevant teams.
• Fully responsible for the data accuracy of various categories of products. Ensure customers’ shopping experience is smooth and frequently improved.
• Constantly change product display on homepage when new products are added.
• Constantly check if products are uploaded following the collection drops/ sale promotions.
• Constantly check if product price changes on new shipments and inform team to update.
• Constantly check if uploaded products followed brands’ guidelines.
• Constantly check if uploaded products meet expectation.
• Provide product detailed information for virtual store.

Product image download & upload on website

• Receive master files from DAFC merchants, filter missing products and divide by brands/ year/ season for digital product admins.
• Search for product images (if available online) and upload 50 SKU/ day in total with products detailed information: SKU, item no, name, brand, category, season, year, material, description.
• Ensure provided information/ images best represents the product.

Product image collected from principal uploads on E–commerce

• Collect product image from principal and upload on e-commerce websites.

Product photoshooting for outlet

• Filter missing products that are not available online and divide by brands/ year/ season and create product list for photoshooting.
• Work with photography agency at warehouse to produce product images.
• Constantly check if produced images meet expectation.

Follow-Up

• Have periodic meetings/ communications with digital team/ marketing team to review & feedbacks on work efficiency.
• Weekly report on personal/ team performance to digital assistant manager.
• Work closely with merchants/ brand marketing/ trade marketing on product shipments/ campaign information to ensure the latest online campaign/ promotion is updated on website.
• Work closely with digital content and digital performance to improve social media effectiveness.
• Support digital coordinating admins on stock availability and product information.