Thông tin công việc
Mô tả
I. Job Purpose:
Handling and managing CRM for smooth and effective activities and effectively following Circle K brand guidelines and requirements.
II. Job accountabilities.
• Monitor relationships with existing customers through CRM systems
• Ensure the CRM system provides an effective sales funnel
• Develop and implement marketing techniques that will drive new customers
• Set specific marketing strategies to retain customers
• Plan and manage multi-channel marketing campaigns
• Suggest new methods to address customers’ needs
• Track marketing metrics and trends, like conversion rates and web analytics
• Assist with organizing promotional events to reach prospective customers
• Review and select CRM software that meets our company’s needs
• Conduct market research to follow trends and competition
• Assist the branding team in providing a consistent user experience across all CRM touchpoints.
Yêu cầu
- Proven work experience as a CRM Manager or similar role
- Solid background in customer acquisition strategies
- Technical expertise with CRM and analytical systems
- Knowledge of online marketing methods and best practices
- An ability to manage marketing projects end-to-end
- Strong communication skills along with a customer-oriented attitude
- BSc in Marketing or IT or relevant field.
- Bằng cấp:
Đại học - Độ tuổi:
30 - 45